As Sector Head of Media for North America Tamara is charged with taking YouGov's global media business through the next stage of growth, leveraging the world’s biggest panel of consumers to deliver insight for businesses on the hunt for competitive advantages. She is a proven omni-channel marketing and media executive with 20+ years of diverse expertise and a strong track-record of driving growth and innovation. Prior to joining YouGov Tamara held several publisher, agency and client-side leadership roles, including Chief Growth Officer at Fluent Inc, VP of Marketing & Media at Birchbox, Managing Partner, Executive Client Lead at MediaCom and is also currently a Board Member of the TD Foundation.