Checklist: How can you prepare for Google's page experience update?

A positive digital user experience is something every business should strive for – now even more than ever!

From summer 2021 on, page experience will become part of Google’s ranking algorithm alongside other search metrics to measure and rank the overall responsiveness and experience of websites surfacing in its search results. This means that more than ever before, page experience will be front and center in the race for Google’s top spot – if you fail to keep up, your business will fall behind. 

There are plenty of changes you can make to your website in advance of Google’s algorithm update, which stands to be a game-changer to website rankings in 2021. 

Use our preparation checklist to get started: 

• What makes a good website experience?
• Why will Google’s new page experience ranking factor be business-critical? 
• How can you successfully prepare for the algorithm update to keep ranking high on Google?