A leading figure in the digital marketing and ad tech world in Europe, Florian is Managing Director EMEA for Impact, a natively-integrated suite of products for fraud detection, marketing attribution and analytics, and creating and optimizing performance partnerships. In his current role as MD, Florian is responsible for the day-to-day management of the commercial and client services teams. He is also responsible for the development and execution of Impact’s European growth plan. Based in London, he develops and executes Impact's rapid regional growth strategies and is responsible for the day-to-day management of the local commercial and customer success teams. Florian is highly respected within the industry and has held senior positions in companies such as CJ Affiliate by Conversant, Gartner, and most recently, Managing Director of IgnitionOne.