Collaborator. Copywriter. Storyteller. As a data and transformation focused marketing professional, I have over twenty years' strategic marcomms experience, leading teams in Financial Services, Technology, FMCG, Retail and Tourism, both agency and client-side. Currently immersed in MarTech and Performance Marketing, I deliver whole of market strategies that help winning brands and marketers achieve partnership success through Partnerize's market-leading MarTech software.