Articles - Page13

Filters
Filter by Topic
What Businesses Need to Know: The Fundamentals of Video Content Planning

What Businesses Need to Know: The Fundamentals of Video Content Planning

As part of our new VidOps blog series, What Businesses Need to Know, we’re drawing back the curtain for a transparent look at how video production works for commercial businesses. This week: the fundamentals of video...

VidOps VisualStorytellers
VidOps VisualStorytellers 2 July 2021
Read more
Why Your Legacy Digital Asset Management Platform isn’t Fit to Serve You Anymore

Why Your Legacy Digital Asset Management Platform isn’t Fit to Serve You Anymore

The article discusses the reasons behind legacy digital asset management (DAM) platforms falling short in the face of the rising speed, size, scale, and spread of digital assets and how their continued use can hugely...

Vandana Singal
Vandana Singal 2 July 2021
Read more
Best Practice for Recruiting Non-Traditional Affiliate Partners

Best Practice for Recruiting Non-Traditional Affiliate Partners

Many brands find that their growth from the affiliate channel has slowed or plateaued, and a small number of affiliate partners are driving the majority of their revenue. To alleviate risk, increase reach and...

David Vince
David Vince 30 June 2021
Read more
5 Ways to Make Remote Onboarding Work for your Marketing Team

5 Ways to Make Remote Onboarding Work for your Marketing Team

I joined Armadillo in November of 2020, very much in the thick of pandemic stress and lockdowns. It was a strange experience starting a new job at such a time. Despite the fact it was an experience I shared with so...

Rachel Pyke
Rachel Pyke 28 June 2021
Read more
Why do Customer Experience and Conversational AI go Hand in Hand?

Why do Customer Experience and Conversational AI go Hand in Hand?

Consumer behavior has witnessed a whirlwind of changes in the past decade. Technological developments have enabled all industries to embrace digital transformation at scale.

Aakrit Vaish
Aakrit Vaish 25 June 2021
Read more
How Can You Attract Users to Your Blog? Effective Tips to Follow!

How Can You Attract Users to Your Blog? Effective Tips to Follow!

Want to ensure success and constant user flow to your blog? Then think about its promotion and improvement. In this post, we have made a list of things that will help you to win the battle.

Smith Willas
Smith Willas 23 June 2021
Read more
Why it's Worth Investing in Address Verification

Why it's Worth Investing in Address Verification

Address database management is needed by a wide range of companies and businesses. Time and money are the two main assets for any business. Not having the right details for the shipment of a package can result in the...

Kenny Tripura
Kenny Tripura 17 June 2021
Read more
What Does Good Campaign Analysis Look Like?

What Does Good Campaign Analysis Look Like?

So you’ve got the hang of sending out marketing campaigns, delivering a sequence of activity designed to help your customers do what they want, and in doing so, choose you over your competition. But what about...

Tim Biddiscombe
Tim Biddiscombe 15 June 2021
Read more
Top 10 Types of Content for Optimized Audience Engagement and Conversions

Top 10 Types of Content for Optimized Audience Engagement and Conversions

Creating content is the prime responsibility of content marketers. However, the content that has to be created must be engaging and must attract traction.

Priya Kumari
Priya Kumari 14 June 2021
Read more
Can Direct Mail Deliver More Than Digital for Luxury Brands?

Can Direct Mail Deliver More Than Digital for Luxury Brands?

Marketers worldwide are all trying to solve the same problem - how to get their products in front of an audience who will be interested in them and ultimately want to buy them.

Andrea Sexton
Andrea Sexton 14 June 2021
Read more
Nurturing Leads in the Best Possible Way Using Lead Management Software

Nurturing Leads in the Best Possible Way Using Lead Management Software

Lead nurturing has evidently become the most essential phase in the process of converting the generated lead. It involves purposeful engagement with your target audience. This guide provides you with the best possible...

Nivedha Natarajan
Nivedha Natarajan 11 June 2021
Read more
The B2B Marketer's Predictive Analytics Vault: Key Drivers and Business Significance for 2021 and Beyond

The B2B Marketer's Predictive Analytics Vault: Key Drivers and Business Significance for 2021 and Beyond

Predicting future activities is important for B2B marketers as it helps them plan for the crisis to come or to better adapt to dynamic B2B conditions. Accurately forecasting factors such as operations, budgets...

Priya Kumari
Priya Kumari 3 June 2021
Read more
10 Tactics for SaaS Companies to Achieve Inbound Business

10 Tactics for SaaS Companies to Achieve Inbound Business

Founders, entrepreneurs and business owners prefer to have an engine of inbound business. Why? It reduces the cost of sales, optimizes marketing investment and enhances chances of getting quality customer inquiries or...

Vishwendra Verma
Vishwendra Verma 28 May 2021
Read more
How to Formulate a Digital Marketing Strategy

How to Formulate a Digital Marketing Strategy

This article is penned down by Aditya Rai, the Co-Founder of SORDITENTURE LLP. He is a Google Certified Marketer and has several years of industry knowledge in Digital Marketing. In this article, he has explained each...

Devansh Chopra
Devansh Chopra 24 May 2021
Read more
Experimenting with Promotions, Discounts and Product Bundles as a Marketing Tactic

Experimenting with Promotions, Discounts and Product Bundles as a Marketing Tactic

The digital era has revolutionized how people buy things; however, the psychology of marketing and the art of persuading people hasn’t changed. The power of suggestion does act as a strong catalyst, and customers love...

Cynthia Sebatina
Cynthia Sebatina 19 May 2021
Read more
Advertising to a Generation That Blocks Advertising

Advertising to a Generation That Blocks Advertising

The nature of advertising shifted drastically over the last year. Not only are consumers seeing less experiential and traditional advertising due to Covid-19, they’re also growing tired of the constant bombardment of...

Desiree Gullan
Desiree Gullan 19 May 2021
Read more
What Businesses Need to Know: The Cost of Video Production

What Businesses Need to Know: The Cost of Video Production

As part of our new VidOps blog series, What Businesses Need to Know, we’re drawing back the curtain for a transparent look at how video production works for commercial businesses. This week: the cost of video...

VidOps VisualStorytellers
VidOps VisualStorytellers 17 May 2021
Read more
A Guide to Mental Health Continuum for Marketers – Decrypting Languishing: A Dominant Emotion of 2021

A Guide to Mental Health Continuum for Marketers – Decrypting Languishing: A Dominant Emotion of 2021

Feeling a sense of emptiness and stagnation isn’t procrastination, there’s a proper terminology for the Meh that you feel. It’s call languishing and even if one is not truly depressed or burned out, languishing can be...

Priya Kumari
Priya Kumari 17 May 2021
Read more
Know Why Web Experience is a Must for Your Business to Flourish

Know Why Web Experience is a Must for Your Business to Flourish

Businesses now need to discard old trends and adopt modern methodologies to flourish. Web experience has become a must to engage customers.

Madelyn Wilson
Madelyn Wilson 13 May 2021
Read more
Improving the Visibility of Your Message

Improving the Visibility of Your Message

It’s becoming even more crucial for companies to meaningfully engage with their audience online. As the noise within digital spaces increases and content overload hits us all, organizations need to find more efficient...

Parham Azimi
Parham Azimi 13 May 2021
Read more
How to Build a Digital Brand That Lasts

How to Build a Digital Brand That Lasts

Today's digital advertising makes brands more visible simply because there are more places to display a brand. As they spread and consumers learn about them, they take on a personality of their own.

Benjamin Arie
Benjamin Arie 12 May 2021
Read more
Top 10 UX/UI Trends for 2021

Top 10 UX/UI Trends for 2021

The year 2020 witnessed a pandemic crisis that disrupted global economies and business models in unimaginable ways. To term the year as a rollercoaster ride would be an understatement – the pandemonium adversely...

Priya Kumari
Priya Kumari 10 May 2021
Read more
British Firms Still Trying to Work Out What Digital Marketing is

British Firms Still Trying to Work Out What Digital Marketing is

A new survey of UK firms reveals that many are grappling with digital marketing and how to make the most from the internet.

William Furney
William Furney 7 May 2021
Read more
5 Conversion Rate Optimization Strategies for Startups

5 Conversion Rate Optimization Strategies for Startups

The main objective of an entrepreneur is to maximize online business sales and presence. Companies offer something unique in a competitive marketplace on their website that turns simple visitors into potential...

Henny Kel
Henny Kel 4 May 2021
Read more
2021: Time for Insights Teams to Think Long Term

2021: Time for Insights Teams to Think Long Term

As digital becomes the primary setting for customer interactions, how can insights teams go beyond improving experiences and look to uncover what customers want in the long term?

Tim Farmer
Tim Farmer 3 May 2021
Read more
ArticlesRSS 2.0