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How to Build a Winning Prospect-Sales Relationship Have you ever met anyone who’s said: “Gee, I really like receiving sales calls”? We haven’t. But yet, sales calls haven’t gone anywhere. They’re still an essential part of how many businesses start and how they grow. ...

                Alex Brix
                5 July 2019
            
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What Does it Cost to Produce A Video?If you have spent any time attempting to get a quote for a video you want produced, I'm sure you've discovered that prices are all over the place from $99 to $50,000. With that kind of price range it's...

                Alexandrea Day
                3 July 2019
            
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Celebrity Endorsement Could Become a Thing of the Past – Replaced by online word-of-mouth influencersInfluencers have changed the way people connect, discover and share information, and brands are taking notice. Historically, advertisers turned to celebrities to endorse their products. Now they can use influencers to...

                Russell Glenister
                10 June 2019
            
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Six Reasons Your Digital Marketing Strategy Isn’t Working (And How to Fix It)Are you worried your business growth is slowing down? Check out these six reasons your marketing strategy might not be working, and what changes you should be making.

                Megan Totka
                7 June 2019
            
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Manage Your Database Like A ProMarketers often walk the fine line between not collecting or analyzing enough information versus collecting “extra” data that’s of little or no relevance to your customers or marketing objectives.

Even after...

                Anisha Vijayan
                23 May 2019
            
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Why Video Works For Marketing...All internet marketers engage their customers through videos. 90% of companies use videos to get their message across and 9 out of 10 businesses are using them to promote their brand, products, and services. The main...

                Emma Williams
                29 April 2019
            
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The Long Versus the Short: Newsjacking Advertising Campaigns by Martin Smith, Twelve Agency CEOs who are in the driving seat on average for a year and a half, are notorious for their short-termism in search for immediate-term legacy – a commonplace business complaint. Adland, on the other hand, is obsessed...

                Mia Williams
                17 April 2019
            
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Has More Become Less?One thing is certain, everyone is being interrupted to death. With the exponential rise in mental illness, this is literally true. How much do we think of the recipient before pumping out another marketing blast? Our...

                Rod Banner
                9 April 2019
            
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A Global View for AdtechThe UK is one of the beating hearts of the adtech industry, with a thriving start-up scene and a number of industry leaders based in Britain. Broadcasters are turning their inventory programmatic and AI at use in...

                Mike Shaw
                4 April 2019
            
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Pump Up the VolumeThe increased usage of mobile phones has led to the explosive growth of podcasting. Let’s take a look at how podcasting can benefit your business.

                Rick Barron
                27 March 2019
            
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Five foolproof SEO strategies to supercharge your websiteContent, age, and authority are the three pillars of trust that equate to Google’s elusive relevancy ranking. If you fail to provide these three, you’ll likely flounder in the sea of stringent competition and...

                Lyla Phillip
                22 February 2019
            
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47% Leads Nurtured In CRM Will Convert. Adopt CRM Today!Due to the rise of virtual assistants, social CRM, omnichannel technologies and AI-powered automated workflows in 2018, Customer Relationship Management (CRM) witnessed a really good year. As more AI-powered...

                Anisha Vijayan
                21 February 2019
            
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In the Fyre-ing line: what brands can learn from the greatest party that never happenedFyre Festival is a message to us all about the power of influencer marketing and the dangers of misleading your audience.

                Ben Hollom
                14 February 2019
            
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Can native turn young consumers off ad blocking?Digital ad spend may be growing, but new research reveals that an increasing number of consumers say they now have implemented some sort of ad blocker in place across desktop and mobile devices. We look at why native...

                Simon Halstead
                1 February 2019
            
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Digital Marketing Dilemmas to Avoid In 2019Each year the digital marketing landscape shifts significantly, with fresh trends to take into account and new opportunities to shake off the foibles of the past. 2019 should be no different in this respect, although...

                David Bryan
                16 January 2019
            
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Why Video Is The Star Of Your Small BusinessAs a small business, marketing has to involve a series of clever approaches. After all, you don’t have money to burn so there’s a need to get the greatest return possible. Video marketing is very effective at...

                Benjamin Arie
                11 January 2019
            
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Social media trends to dominate 2019Social media has become an inevitable part of our lives and companies continues to invest their platform to make it immersive and relevant to users. Companies and small scale businesses are immensely focusing on...

                Mahipal Nehra
                8 January 2019
            
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An Interview on Stock Video with Kyle Trotter, Director of Creative Video Content, ShutterstockGet the inside scoop on Stock Video from one of the most popular Stock enterprises Shutterstock!

                Kyle Trotter
                4 January 2019
            
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YouTube influencer marketing trends for 2019In 2018, the number of channels earning six figures per year on YouTube grew more than 40% year over year! 

To try and learn more about this, Shorr Packaging conducted an analysis of more than 1,500 YouTube user...

                Matt Zajechowski
                28 December 2018
            
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How to win customers and influence people…A guide for brands and social media marketers on how to harness modern-day ‘word of mouth’ to amplify reach, improve engagement, and drop costs

                Olga Loginova
                13 December 2018
            
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Brand Promotion for Small BusinessesWithout a doubt the trickiest part of running a successful small business is brand promotion and achieving the desired level of brand awareness. 

                John Hinds
                27 November 2018
            
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How to Create a Successful Video Marketing Campaign in 2019Video marketing is a powerhouse of opportunity for many brands – but few take the leap and invest in this strategy. The truth is that creating compelling video content is a great way to communicate with your audience,...

                Sharon Dargaville
                14 November 2018
            
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Why Startups Shouldn't Discount TV AdvertisingSuper Bowl ads famously average $5 million for a 30-second spot, so for start-up businesses TV can be a daunting ballpark to enter. But you don’t need to play with Super Bowl-sized budgets to have a good game.

                Hew Bruce-Gardyne
                6 November 2018
            
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10 Facebook Marketing Tips Every Small Business Should Know in 2019Facebook Marketing has completely revolutionized the way small businesses are able to advertise their goods and services. This game-changing platform allows you to reach hundreds of thousands – potentially even...

                Sharon Dargaville
                5 November 2018
            
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Four key trends defining the future of socialSocial media management platform Hootsuite hosted the London edition of its Future of Social conference series last week where the company’s chief marketing officer Penny Wilson outlined four important trends that are...

                Linus Gregoriadis
                30 October 2018
            
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