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As Lockdown Continues, People are Craving Interaction. How Can Brands Help?

As Lockdown Continues, People are Craving Interaction. How Can Brands Help?

As the lockdown goes on, reports up and down the country are showing that loneliness is growing. But it will surprise no one to hear that human beings are a social species, that ‘no man is an island’. Introvert or...

Dan Andrews
Dan Andrews 5 March 2021
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5 AI-Based Tools that will Change Digital Marketing

5 AI-Based Tools that will Change Digital Marketing

If you are a digital marketing agency owner or a business owner, who wants to stay ahead of the curve with their in-house and client-side marketing, it is compulsory to know the best AI-based tools that will help you...

Nara N
Nara N 4 March 2021
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The Ultimate Guide to Level up Your Digital Strategy in 2021

The Ultimate Guide to Level up Your Digital Strategy in 2021

The digital evolution has brought massive changes to the way people behave and consume. Having a strong digital presence in 2021 is not an option anymore. Discover the seven ultimate steps in which you can start...

Deni Kaziyska
Deni Kaziyska 2 March 2021
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How to Promote Your Games Using Digital Marketing

How to Promote Your Games Using Digital Marketing

Promote your games using successful digital marketing techniques. Learn the best practices for marketing games online so you can build a loyal player base.

Samir Motwani
Samir Motwani 2 March 2021
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7 Reasons Why a Dedicated Server Hosting is Best for Online Business

7 Reasons Why a Dedicated Server Hosting is Best for Online Business

Whether it's something you read on a Shopify blog or heard from successful online entrepreneurs, it pays to get to learn more about dedicated server hosting and its benefit to your online business.

Jody Edgar
Jody Edgar 2 March 2021
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How Gamification Keeps Customers Engaged, Loyal and Repeat Buyers

How Gamification Keeps Customers Engaged, Loyal and Repeat Buyers

Gamification may be nothing new, but no marketing strategy makes better use of fun, reward, and recognition. It’s the perfect way to get in touch with customers in a playful way.

Jenny Stanley
Jenny Stanley 26 February 2021
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Higher Promotional Returns are Available to Retailers that Can Automate Management and Execution Across Channels

Higher Promotional Returns are Available to Retailers that Can Automate Management and Execution Across Channels

In 2020, Covid-19 forced many retailers to pursue promotional and loyalty programme activity using luck rather than judgement. This is entirely understandable given the upheavals that sent shock waves through even the...

Robin Coles
Robin Coles 26 February 2021
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Pharma Going Virtual Due to Covid-19

Pharma Going Virtual Due to Covid-19

The majority of industries in the world have been affected by the pandemic, including the pharmaceutical sector. As countries shut down borders, quarantines were put in place and movement restrictions became a part of...

Jenny Stanley
Jenny Stanley 22 February 2021
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Actionable Futures and Predictions for Out of Home in 2021

Actionable Futures and Predictions for Out of Home in 2021

“The future isn’t Google-able.” That’s what we said in our 2020 predictions. Turns out we nailed that with 100% accuracy. When we published our predictions 100 years ago in December 2019, we – and the rest of the...

Claire Kimber
Claire Kimber 18 February 2021
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Which Digital Advertisers are Seeing the Biggest Wins Since Covid-19?

Which Digital Advertisers are Seeing the Biggest Wins Since Covid-19?

It is widely understood that the post-Covid-19 revival is digital. New opportunities are ready for nimble players at a time when McKinsey found the economy vaulted five years forward in digital adoption in the space...

Jonathan Marciano
Jonathan Marciano 17 February 2021
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Five Trends That Will Shape Social Media Marketing in 2021

Five Trends That Will Shape Social Media Marketing in 2021

As we move into 2021, one thing has become more important than ever: connection. The events of 2020 kept us apart physically, and many turned to social media for human interaction, even if virtual.

Anna Willems
Anna Willems 17 February 2021
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How Major Businesses Are Optimising Business Transformation Through Agile In-Housing

How Major Businesses Are Optimising Business Transformation Through Agile In-Housing

In a new industry survey 89.7% of client businesses said that the most significant thing they are changing in 2021 is ‘ways of working’, with more than a third of those questioned planning to change something as...

Kirsty Hunt
Kirsty Hunt 10 February 2021
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Invisible Personalization for Great Customer Experience

Invisible Personalization for Great Customer Experience

What is great personalization? Should it fly completely under your customer's radar? The definition tends to vary depending on who you talk to. Some would say it’s an endeavour to ‘delight’ the customer as part...

Lucy Campbell-Woodward
Lucy Campbell-Woodward 8 February 2021
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Criminal Bots Rinse Companies Out of £700k a Year as Click Fraud Rises 30% Due to Covid

Criminal Bots Rinse Companies Out of £700k a Year as Click Fraud Rises 30% Due to Covid

As the world changed in 2020 and consumer priorities shifted to home-schooling, one’s health and ecommerce, fraud schemes and criminal gangs adapted and ramped up their efforts to defraud businesses of nearly £...

Laura Moross
Laura Moross 5 February 2021
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3 Tech Trends that Will Drive Ecommerce in 2021

3 Tech Trends that Will Drive Ecommerce in 2021

With 900+ million internet users, China is the world's largest ecommerce market. And 2021 could be the biggest year for ecommerce in China yet - with these 3 tech trends driving growth.

Joseph Cooke
Joseph Cooke 4 February 2021
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Infographic: 2021 Consumer Finance Report

Infographic: 2021 Consumer Finance Report

A new report from London Research and Trustpilot looks at trends in consumer finance since the onset of the Covid-19 pandemic, exploring consumer attitudes and behaviour relating to banking, payments and associated...

Linus Gregoriadis
Linus Gregoriadis 3 February 2021
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Automated Deployments And Why Brands Need Them

Automated Deployments And Why Brands Need Them

When working on a new website build, some of the most frustrating tasks that use up budget originate from the IT team and come under the category of setup. They can suck days, even weeks, from a project but offer no...

Tim Griffiths
Tim Griffiths 3 February 2021
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How To Build An MVP In 5 Steps

How To Build An MVP In 5 Steps

An MVP stands for a minimum viable product. It's a technique allowing you to launch a new product with core features and receive customer feedback. This article explores five easy steps of turning an idea into a...

Dmytro Zaichenko
Dmytro Zaichenko 3 February 2021
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How To Design A Web/App-Based Experience That Encourages Customer Loyalty

How To Design A Web/App-Based Experience That Encourages Customer Loyalty

You probably already know that attracting new customers is a lot more expensive than retaining existing ones. And you probably also know that in order to create customer loyalty you need to give your customers a...

Jenny Stanley
Jenny Stanley 28 January 2021
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How A Strong Brand Presence Can Help And How To Achieve It

How A Strong Brand Presence Can Help And How To Achieve It

Typically, luxury brands run marketing campaigns all year round, with or without Covid-19 and lockdown. Consumers are willing to pay a premium price for these types of products for a reason, which is, strong brand...

Jenny Stanley
Jenny Stanley 26 January 2021
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The 5 Best Performing Digital Ads You Wouldn't Want To Miss

The 5 Best Performing Digital Ads You Wouldn't Want To Miss

Digital marketing opens your business to a demographic incomparably larger than what can be attracted locally. It is cost-effective, and it is measurable. Using it will enable you to interact with potential clients...

Jenny Stanley
Jenny Stanley 25 January 2021
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The Why and The How of The Digital Business Imperative

The Why and The How of The Digital Business Imperative

It's safe to say that there aren’t enough superlatives to describe how shattering and age defining the Covid-19 pandemic has been for huge swathes of the earth’s population to date. With no corner of the globe&...

Morag Cuddeford-Jones
Morag Cuddeford-Jones 18 January 2021
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Why Integrated Content Management Matters to Your Brand

Why Integrated Content Management Matters to Your Brand

Let’s think for a moment about what makes a strong brand. A great product? Certainly. That goes without saying. A powerful ethos? That also helps – brand slogans are memorable but even more so when they really connect...

Morag Cuddeford-Jones
Morag Cuddeford-Jones 14 January 2021
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Key Technology Trends For Restaurant Marketing in 2021

Key Technology Trends For Restaurant Marketing in 2021

One industry that is always progressing rapidly is the restaurant industry. Here are certain major technology trends that will brighten its future in 2021.

Ankit Kumar
Ankit Kumar 14 January 2021
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Centralize Your Digital Assets For Powerful Marketing Content

Centralize Your Digital Assets For Powerful Marketing Content

Many organizations enjoy a wealth of assets, even more so now that retailers and publishers alike encourage co-creation from influencers and customers. But equally important is control – control over content...

Lucy Campbell-Woodward
Lucy Campbell-Woodward 13 January 2021
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